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There are several aspects to consider while developing a website using the finest web design practices. In fact, adhering to web design best practices is more important now than it has ever been. This is due to the fact that there are over 1.8 billion websites available to people all over the world. In reality, if we’re talking about eCommerce firms specifically, there are multiple eCommerce platforms, each of which is steadily growing in terms of new eCommerce sites being launched on a daily basis. This implies you can’t only rely on a nice design; you also need to consider other crucial criteria that go under website design layout best practices.

When creating or rebuilding a website, it’s tempting to get caught up in the aesthetics. What color would be the most appropriate for the website? Is it better to have the logo on the right or left side of the screen? However, in a world where there are over 1.8 billion websites, you must make sure that yours is more than just a “beautiful face” for the visitors who come to your site. Many organizations take the help of top web design companies for their website. In fact, it must be designed for ease of use and must be enjoyable to interact with.

If you’re wondering what the best web design practices are, we’ve put up a list of the finest web design practices that many custom web designers follow. These website design layout best practices can be used in your next website makeover or launch.

The Key to a Great Web Design is Simplicity

Many experts will tell you that you need to be innovative with your site design in order to genuinely attract clients and keep them engaged. While the appearance of your website is important, the bulk of visitors aren’t there to look at it. They want to complete a task or locate a certain piece of information.

As a result, extraneous design elements that have no functional purpose will merely make it more difficult for users to comprehend what the site is about and how it may assist them with the goal for which they arrived.

Simplicity is one of the top web design strategies in terms of website standards and best practices. Here are some pointers to keep in mind if you want to keep your website design simple:

Graphics

Only utilize graphics when they help a user complete a task or execute a specified function. 

Colors

Don’t use too many of them in general. You can utilize a maximum of five (plus or minus two) different colors in your design, according to the Handbook of Computer-Human Interaction. Alternatively, look into color psychology to see which colors would help your website connect with visitors.

Typefaces

Avoid anything overly artsy, and keep script fonts to a minimum, if at all, in the typefaces you choose. Keep text color to a bare minimum and ensure that it contrasts with the background color.

Visual Hierarchy

This is strongly related to the concept of simplicity and refers to the arrangement and organization of website elements in such a way that users are naturally drawn to the most important aspects first. Keep in mind that the goal of usability and UX optimization is to assist visitors to do the intended action in a natural and engaging manner.

As a result, you should construct your site using a good web design/development approach that ensures that readers are driven to specific elements first by altering their location, color, or size.

Consistency

In addition to preserving consistency in navigation, your site’s overall look and feel should be consistent throughout all of its pages. Consistency in backgrounds, color schemes, typefaces, and even the tone of your text increases usability and user experience.

This does not, however, imply that every page should have the same design. Instead, make several layouts for various types of pages. If you employ such layouts regularly, visitors will have a simpler time figuring out what kind of information they’ll find on a certain page.

User Centricity

Your site’s design should prioritize the end-user. This implies that they should be the focal point of your website’s design. After all, the purpose of website design is to attract new visitors who will be persuaded to become consumers or clients. Although the items listed above are fantastic starting points, user testing will be required throughout the life of your website. Conduct user testing, gather feedback, and make necessary adjustments based on the new information. In other words, you should design your website around the user, not the style of design you want.

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