So you have a budding brand and an active social media presence on all the networks including visual-dominated platforms like Instagram? Great! But what is the point if it is not reaching out to your potential customers?
Social media platforms especially Instagram have evolved to become an inseparable part of their users. An Instagram user daily spends more than 30 minutes a day on the platform! Considering the massive user base of more than 500 million daily active users, Instagram surely has become a much sought-after platform for all brands and marketers.
Speaking of content, Instagram users speak about their experiences with brands and their products on a large scale. Further embedding such content on various marketing touchpoints as the websites can help brands reap amazing results like more engagement on the website, building a social proof of the brand, and escalating sales and conversions.
If you are wondering about the process, then you are at the right place. In this post, we are going to talk you through the process of embedding an Instagram widget on the website. Without any further ado, let’s get started with the steps right away!
Steps To Embed Instagram Widget On The Website
Step 1 – Choose An Appropriate Tool
The first thing you need to do is select a tool that deems fit as per your requirements and preferences. Even though there are multiple tools available online, you need to have a look at the features before finalizing the tool.
For your convenience, we will be mentioning the two best tools that will work best for the embedding process as you continue reading.
Step 2 – Log In & Choose Your Connection Type
After you are done selecting the tool, you will be required to log into the tool and you will be redirected to the dashboard. Next, you need to aggregate the feeds by selecting your connection type.
You will be able to aggregate your Instagram feed by typing a specific hashtag, username, mention, etc.
Step 3 – Aggregate The Instagram Feeds & Customize The Widget
After you are done typing your connection type, you need to type in your credentials to complete the process. In a few minutes, you will be able to see the Instagram feeds in the widget editor.
You will then be able to customize the widget as per your personal preferences. Deepening on the tool chosen, you will be able to leverage the options to improve the presence of the Instagram widget to make it more impactful and effective.
Step 4 – Generate The Embed Code
After customizing the Instagram widget how you want, you will be required to generate an embed code to complete the process. After clicking on the Get Code button, you need to copy the code and paste it on the clipboard for finishing the process.
Step 5 – Embed Instagram Widget On The Website
Log into your website account. Navigate to the webpage where you wish to display the Instagram feeds. Paste the copied embed code into the backend of the website, save the changes and you will be done! You will have successfully embedded an Instagram widget into your website.
Best Tools For The Embedding Process
● Taggbox Widget
Taggbox widget is a promising and leading social media aggregator tool that enables its users to collect content from over 15+ social media platforms to embed it on the website. Out of all the social media network options, the Instagram widget has become the most preferred choice amongst its users.
Users have the option to customize their Instagram widget exactly how they want. They can select from a wide range of options like templates, themes, layouts, fonts, colors, etc. Taggbox widget has a content moderation panel that allows its users to remove any unwanted or inappropriate content from the widget.
The platform users can track the performance of the widget by getting insights into details like clicks, likes, engagement rates, and impressions. Users can also take help from the back support team if they face any issues while using the widget.
Another social media aggregation tool that helps the users aggregate and embed content from Instagram on the website is Tagembed. The platform allows users to aggregate content using their preferred connection type.
To improve the impact and effectiveness of the widget, users can leverage the advanced features of the platform like content moderation, customization, and much more.
And we are calling it a wrap! We are at the end of this post and you are now aware of the steps that can be taken to seamlessly embed Instagram widget on the HTML website.
All you have to do is choose your preferred tool, follow the steps and you will be able to enjoy the amazing benefits of this remarkable strategy!